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Ivanna Holubovska
May 24, 2025
Ivanna Holubovska
May 9, 2025
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Ivanna Holubovska
Feb 12, 2025
Find out the difference between Facebook Conversion API and Facebook Pixel, their pros and cons, and what to choose for the best tracking.
Ivanna Holubovska
Apr 1, 2025
In this blog post we’ll explore the most popular ways of offline conversion tracking and how to set up offline conversion tracking with server Google Tag Manager.
Ivanna Holubovska
Feb 26, 2025
If you're an agency providing marketing services to clients, it's time to start implementing server-side tagging. Here you can find out why.
Ivanna Holubovska
May 9, 2025
Find out the details of Google Chrome 3rd party cookies phaseout and how to prepare for these changes.
Ivanna Holubovska
Mar 27, 2025
In this blog post, we'll talk about tools that help you implement server-side tracking on your website, which can improve your website's performance and make it easier to analyze user behavior and conversions.
Ivanna Holubovska
Feb 26, 2025
Learn how to use the server Google Tag Manager to track and attribute offline sales back to your Google Ads campaigns.
Ivanna Holubovska
Mar 27, 2025
Looking to get the most out of your Facebook ads attribution? Look no further! These actionable tips will help you improve your Facebook conversion attribution with the help of server-side tracking.
Ivanna Holubovska
May 7, 2025
How to integrate Mailgun with your site using server Google Tag Manager container.
Ivanna Holubovska
Sep 30, 2022
How to set up Mixpanel tag for server Google Tag Manager container
Ivanna Holubovska
Sep 26, 2022
In this article, I will cover removing personal identifiers from GA4 using stape power-up and manual implementation. This is an extension of our previous blog post, which covered how to use GA in a GDPR-compliant way.
Ivanna Holubovska
Mar 27, 2025
Rakuten's server-to-server tracking is a powerful way to keep track of your affiliate marketing performance. Here's how you can set it up using the server Google Tag Manager container.
Ivanna Holubovska
Sep 16, 2022
Danish E-commerce company Ecooking and agency Obsidian Digital used Stape to increase measureable conversions in Google Ads by 53% - enabling growth by properly identifying profitable campaigns that were not looking so with limited tracking because of ITP and Adblockers.
Ivanna Holubovska
Mar 27, 2025
