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Troubleshooting server-side tagging using server GTM logs

Ivanna Holubovska

Ivanna Holubovska

Author
Published
May 9, 2022
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Setting up server-side tagging can be an uphill battle. Except for configuring a tagging server for your sGTM, there are so many different clients, tags, variables, and triggers that need tweaking to work seamlessly.

In this blog post, I want to talk about server GTM logs and how logs help diagnose problems with server-side tagging. 

Server GTM logs

Logs is an essential tool to use when setting up server-side tagging. It can help you troubleshoot any problems with requests, missing data, or even determine how the vendor processed a request.

Stape offers several types of logs for users to view: 

  • Access Logs
  • Request Logs
  • Response Logs
  • Other Logs

Stape's Pro and Pro+ plan users get access to logs for the last 3 days. And for Business and higher plans - logs are available for the last 10 days. Each type of log has its own filter options like date range or client name, which will help ensure specific events don't get lost among others - perfect when you need quick troubleshooting. Downloading those requests onto CVS is also possible.

We'll look at each type of log and see how they might help set up server-side tagging. I'm also going to show some examples of ss tracking problems that logs can help with so that everything makes sense together in no time flat.

Types of server GTM logs

To see logs, log in to your stape.io account, open the sGTM container, and go to the Logs tab.

server google tag manager logs
author

Ivanna Holubovska

Author

Content contributor at Stape.io, focusing on server-side tracking, digital marketing, and innovative solutions to optimize online business performance. optimize online business performance.

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